— and how we should do it.
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About Us
Weird. But Nice Weird.
At Mr Nice Weird, we believe that marketing is about more than just selling products or services. It's about creating a sense of community, sparking conversations, and inspiring people to take action. We're a team of unconventional thinkers, creative problem solvers, and passionate marketers who are dedicated to creating innovative and impactful campaigns for our clients. Our mission is to bring purposeful neurodiversity to the marketing industry and help businesses of all sizes achieve their goals through our unique approach.
Our approach is rooted in understanding our target audience, what drives them, and what they care about. We create campaigns that speak to them on a deeper level, that tap into their passions, and that invite them to be a part of the conversation. We understand that our clients are looking for more than just a vendor – they want a partner who will go above and beyond to help them succeed. That's why we take a collaborative approach, working closely with our clients to understand their needs, goals, and challenges, and developing customized strategies to address them.
At Mr Nice Weird, we pride ourselves on our creativity, innovation, and unconventional thinking. We're not afraid to take risks and push boundaries to make an impact. We bring a wealth of knowledge and expertise to the table, and we're committed to delivering innovative and impactful campaigns that deliver value to our clients. Our team includes experienced professionals with a proven track record of success in marketing and consulting. We also work with a network of trusted agency partners and individuals, including those with neurodiverse conditions, who bring a wide range of skills and expertise to the table. Together, we're able to create campaigns that people remember, that inspire them to take action, and that ultimately drive results for our clients.
At Mr Nice Weird, we're not just marketers – we're cultural architects. We believe in the power of creativity to drive change, and we're committed to using our skills and expertise to make a difference in the world. Join us in creating impactful campaigns that make a difference.
founder & president
You could say he's a bit of a pioneer.
Nick Bianchi is a trailblazing marketer with over 15 years of experience in the industry. He is the founder of Mr Nice Weird 🫠, a marketing and consulting firm that specializes in creating innovative and impactful campaigns that deliver value to clients across various industries, including lifestyle, hospitality, CPG, sports, ad tech, media, and entertainment.
Nick's commitment to diversity and inclusion is evident in the foundation of Mr Nice Weird 🫠, which places neurodiversity at the center of the company. By embracing neurodiverse talent, Nick's network of trusted individuals and partners brings unique perspectives and approaches to the table, leading to innovative and impactful thinking and solutions.
Throughout his career, Nick has worked with a variety of Fortune 100 brands, helping them achieve their business goals through data-based strategies that leverage social media, influencer, content, guerrilla, and event marketing. He also provides product marketing consulting and revenue opportunity development for tech startups.
Nick's passion for making a positive impact extends beyond his work. He is a proud member of both the neurodiverse and LGBTQIA+ communities and has used his platform to support various causes throughout his career. He pushed for action to denounce Russia's anti-LGBTQ+ policies during the Sochi Olympics and demonstrated quick action in supporting the survivors and families of the Pulse Night Club shooting.
Nick's commitment to using his platform for good is further evident in his support for organizations such as Lost-N-Found Youth, The Trevor Project, Love Loud, and Encircle. He believes that diversity and uniqueness drive innovation and growth and strives to make a positive impact on the world through his work at Mr Nice Weird 🫠.
As a seasoned marketer and #SuperConnector, Nick understands the importance of making quality connections that drive growth and success for his clients. He has a unique approach to partnership and strategy development, helping businesses expand upon and complement what they're already doing well by focusing on what most people don't.
Nick is a true believer that making connections based on kindness, respect, and empathy can build stronger relationships that stand the test of time, leading to meaningful and rewarding opportunities. Embracing quirks, unique perspectives, and unconventional thinking can bring something new and fresh to the table, leading to innovative solutions and breakthroughs. By embracing both the "nice" and "weird" connections, Nick and his network of trusted agency partners and individuals strive to create stronger relationships and innovative solutions.
If you're interested in learning more about Nick Bianchi or what Mr Nice Weird 🫠 can do for your business, please reach out to him directly via DM or email linked below
chairwoman
You could say she's a little bit legendary.
Cynthia Allison-Hall serves as the Chairwoman, leading the board of members along with community engagement and business operations of Mr Nice Weird 🫠. She brings to the team well over 22 years of experience in program management, event logistics, and communications. Cynthia's passion for giving back and making a positive impact on the world drives the work they do at Mr Nice Weird 🫠.
Cynthia and Nick first worked together in 2013 on the launch of Aio Wireless, a startup within the walls of AT&T, and they've maintained a strong professional bond ever since. Cynthia's project management expertise complements Nick's unique approach to partnership and strategy development, allowing them to provide innovative and impactful solutions for their clients.
Cynthia shares Nick's commitment to diversity and inclusion and brings her passion for charitable causes to the Mr Nice Weird 🫠 team. She serves as an Executive Director for MLC Charities Foundation, Inc., a non-profit organization that provides scholarships and educational support for children impacted by motor vehicle accidents. Cynthia is also an event planner and is dedicated to making a positive impact in her community through volunteer work.
A seasoned professional with excellent communication and interpersonal skills, Cynthia is a problem-solver with the ability to strategize and manage complex issues. She has a strong project management background, which allows her to identify goals and priorities and resolve issues in the initial stages.
Together with Nick and their network of trusted agency partners and individuals, Cynthia and the Mr Nice Weird 🫠 team are committed to creating innovative and impactful campaigns that deliver value to clients across various industries, including lifestyle, hospitality, CPG, sports, ad tech, media, and entertainment. If you're interested in learning more about how Cynthia and Nick can help your business, please reach out to them directly via DM or email linked below.
Jeff Owens
CEO / President
Mike Smith
Head of Marketing
Lisa Jefferson
HR / Head of People